SONA WEALTH
COUNSEL
Fee-Based Wealth Management
The origins of the word SONA can be traced back to an old Irish word meaning good fortune, prosperity, and happiness.
SONA is therefore an excellent representation of what we try to embody every day in the services that we provide to our clients as we work with them to achieve long-term financial success.
SONA Wealth Counsel Inc. is an independent fee-based wealth management firm located in Ottawa, Ontario. Our mission is to provide our clients with objective, reliable and factual advice that is relevant to their financial goals. We strive to be the leader in the design and delivery of high value and feature-rich services, and to be regarded as innovators in financial services and wealth management industry.
SONA Wealth Counsel Inc. is a boutique firm that has no affiliation with any specific financial institution, investment product, or type of security. We are completely independent and derive 100% of our compensation from the fees paid to us directly by our clients. As a result, we focus strictly on providing the best possible advice to our clients. We are not swayed by slick marketing presentations, or influenced in any way by third party commissions when selecting investments for our client portfolios.
Working in tandem with our sister firm Ryan Lamontagne Inc., we use an integrated approach to financial planning and wealth management. We understand that tax efficiency can be as important to a client’s long-term financial results as is the portfolio rates of return, and that there may be tax and estate planning issues related to a specific investment strategy. As a result, we ensure that we integrate tax planning, debt management, cash flow needs, insurance, estate issues, and investment strategies as part of our comprehensive approach to financial management – linking all aspects of a family’s finances to balance their short-term and long-term goals.
We build and nurture long-term client relationships based on a client-centric service model that focuses on personal interaction, individual attention, professionalism, and integrity.
Investment management is the professional handling of financial assets and investments to meet specific goals for clients. It involves creating personalized strategies, managing portfolios, and making decisions to balance risk and return. Whether it’s stocks, bonds, real estate, or other assets, investment management focuses on optimizing the performance of these investments while keeping long-term financial objectives in mind. By carefully analysing market trends and aligning strategies with client goals, investment managers help individuals and institutions build wealth and achieve financial security.
Discretionary portfolio management means that SONA Wealth Counsel Inc. is able to make decisions with regards to client investment holdings on a discretionary basis. As a result, we are not required to request permission from clients before making investment management related decisions.
As a discretionary portfolio manager, SONA Wealth Counsel Inc. has a fiduciary duty to act in the best interest of our clients.
A fiduciary relationship entails trust and confidence and requires that the fiduciary acts honestly, in good faith, and strictly in the best interests of the client.
The concept of fiduciary duty is recognized and used by the Canadian courts to impose a duty of loyalty on a person who has been entrusted to look after the best interests of someone else.
Your money is held with our custodian bank, National Bank Correspondent Network (NBIN), a division of National Bank Financial Inc. NBIN is Canada’s leading provider of custody, trade execution and brokerage solutions to independent Portfolio Managers and Investment Dealers. NBIN is backed by the financial strength and ongoing support of National Bank of Canada.
Need help or have questions? We’re here to assist! Contact us anytime about our products, services, or for guidance. Let’s connect!
Mon-Fri, 9 am to 5 pm
